To Ares, custom means each pair of orthotics are unique to you. Unique in that they are made from 3D models of your feet in a corrected position. Unique in that specific changes and corrections are made to those 3D models. Unique in that the material starts with no shape and is formed to the shape we have created for you. Unique in that the orthotics are made for you, your feet, your biomechanics, your footwear and your activities.
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